How nice would it be to know how much money you’ll make each month, bare minimum? Unfortunately, most web designers have no idea, and their income fluctuates each month drastically. And if you don’t book a client that month? It can be really stressful. Recurring revenue is the answer. Please note that I did not say “passive income” which is rarely truly passive, and may or may not recur on a monthly basis. Recurring revenue is where it’s at, and it can be, on occasion, passive. What … [Read more...] about Three ideas for recurring revenue in your web design business
running a business
It's easy to fall into the tedious mid-year slump; no one is really contacting you, your current clients are on vacation, and the sun is inviting you to have a picnic all afternoon under its warm rays. I totally vote for some outdoor time, to renew the oxygen in your brain, and revamp your services! "I don't want to think about my service packages," might be your first whiny reaction but hold on - this doesn't have to be painful! Taking the time to design service packages that actually … [Read more...] about Revamp your web design services with these exciting ideas
To use a page builder, or not? Does using a page builder mean you’re not a “real” developer? Does it undermine the industry? Or does it make things easier for you and your clients and offer a great solution to the struggles many clients face when it comes to editing their websites? If you’ve been poking around my site lately, and you know how to look at the page code, you may have noticed something. You might have noticed that this latest incarnation of my website was actually built with … [Read more...] about Should you use a page builder for your web design projects?
Starting a web design business is hard. Even after choosing a focus, niching down, and establishing your pricing, you have to actually GET web design clients clients. If you're wondering how to get web design clients, this post is for you. When you’re brand new to business, being super-picky about your first clients may hurt you more than it helps. You certainly don’t want to take on any nightmare clients, but it can be beneficial to your processes (and bank account) to take on clients who … [Read more...] about How to get web design clients when you’re just starting out
Going it alone in business is a surefire way to fail. With no one to turn to, no one to lean on, and no one to learn from, you’ll be doing everything on your own. And it’s not easy, being alone. Joining a community of others in your industry gives you new insight into your business, inspiration to try new things, support when you need it, and a chance to give back and establish yourself as an expert. I’m a big fan of online communities, here’s why: Outside eyes Sometimes, you’re so … [Read more...] about The importance of community for web designers
January 1, 2017 marked 5 years of full-time self-employment for me. Wow! To say I've come a long way would be an understatement. I remember charging $500 for a blog design back in 2012 (and being happy with that!). Now my prices start over $10,500. But I've done a lot more than just raise my prices, I learned a lot of skills and developed confidence in myself to make that $10,500 worthwhile to my clients. The websites I create today are certainly more effective, strategic, and look a heck of a … [Read more...] about Five things I’ve learned in five years of business